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Archive

A campaign that leads directly to the garment.

Archive presents a small fashion collection through two architectural campaign studies. A full-frame photograph sets the mood, with a compressed vertical identity at the edge and a quiet filmstrip for changing looks. Each look connects directly to the garments worn in the campaign: a sculptural charcoal coat, an ivory jacket, a tailored black trouser, and a cherry silk accent. The catalogue follows with material details, size choices, category filters, and a shopping bag. Unequal close studies of wool and silk extend the collection's point of view. The identity balances direct condensed typography with measured cataloguing details, warm stone surfaces, and a restrained cherry accent.

Archive website and interaction detail in a layered presentation
Role
Brand identity and frontend design
Year
2026
Platform
Responsive website
Status
live
Archive website in a physical product mockup
Physical product mockup

The problem

Fashion imagery can establish a mood while leaving the garment difficult to find. Each selected campaign needs a direct path into its matching clothes, materials and sizes.

What I built

A fashion presentation with two linked campaign looks, a responsive garment catalogue and a local shopping bag.

The choices behind it.

Brand identity and frontend design

Let the campaign fill the frame

Architectural photographs open at full scale. An edge-set identity and quiet two-look filmstrip provide navigation without breaking the atmosphere.

Connect the look to the collection

Changing the campaign changes its matching garment set. The catalogue then provides category filters, material details, size choices and a shopping bag.

An archive open to new forms

Three staggered archival shelves turn storage into a graphic rhythm, with an open middle shelf pointing toward new discoveries.

Archive phone layout: A campaign that leads directly to the garment.
Phone layout

From start to finish.

  1. Choose a campaign look

  2. Inspect its matching garment

  3. Select a size and build a bag

Build details Stack, scope, and implementation

Built with

  • React 19
  • TypeScript
  • Vite
  • CSS

Areas

  • Web design
  • Brand identity
  • Fashion
  • Ecommerce
  • Editorial
  • Monochrome